About Us

Chi Siamo
OUR HISTORY
Sector No Limits was founded in Italy in 1973 as a sports watch company.
In the 80s and 90s it became an iconic expression of extreme sports globally, supporting unforgettable No Limits challenges, the brand’s core message, made by authentic sports legends. In 2010 the brand expanded its product portfolio with the birth of the Sector Jewels, line, an expression of contemporary style.
Today Sector continues to be an expression of extreme sports and performance thanks to its range of traditional watches and the most innovative smart ones, a perfect combination of hi-tech technology and all the design and appealing features of the brand.

Sector has never stopped following and supporting athletes who interpret the unbreakable DNA of the brand, who want to exceed their limits and their capabilities, representing not only a sponsor but a real lifestyle for those who like to face new challenges and for those who like to live in contact with nature.

In 2024 Sector No Limits presents a new Sector Team.
 
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